May 31, 2017 Kimmo Kivirauma

TeamUp gains new Strategic Advisor and gains Business Partner in South Africa

Tampere, Finland – May 31, 2017 – TeamUp, the Fansite for Sports and Entertainment (, announced today that Jose Ramon Capdevila, former Head of football administration for Real Madrid, joined them as a company advisor.  At the same time, TeamUp announced that Sports-insider, a South African based sports technology company, was named as a Sales Channel Partner.

This has been a busy month for TeamUp.  As with most sports technology startups, things move quickly. Adding both a strategic partner and strategic advisor will significantly impact the growth potential of TeamUp.  “We have been recognized in our industry as a leader having won numerous awards including being named in the Top 3 sports tech startups last year in Dublin at the One Zero Conference and being named a finalist in the prestigious 43North competition”, said Donna Kivirauma, CEO and Co-founder of TeamUp.  “We are honored that Jose Ramon and Michael Forster, CEO of Sports-insider, both very highly regarded in the sports industry, see the value TeamUp has to offer sports communities and wanted to be a part of building the premier site for sports and entertainment,” continued Donna.

Jose Ramon joined Real Madrid to work in the Strategic Planning Direction Division. In his capacity, he worked on the development of new ventures on both the business and sports fronts, as well as, potential synergies between both sides of the organization aiming to maximize Club revenues.

“TeamUp brings a unique and exceptional opportunity to monetize the investments conducted in sponsorship deals in the global sports industry with a view to connecting Clubs, Fans and Sponsors,” stated Jose Ramon.

“I am delighted to be appointed as a Company Advisor to bring my expertise from my 10 year career at Real Madrid to disrupt the way teams connect with their sponsors and fans while generating a new source of revenue in the sports sector,” said Jose Ramon.

Prior to joining Real Madrid, Jose Ramon worked in M&A’s in the field of corporate finance and he was a consultant at KPMG. “Jose Ramon’s expertise in finance is something I find very valuable in upcoming negotiations for investment rounds, as well as, other important strategic company decisions, said Donna. Also, his vast connections in the sports industry will help tremendously in business development,” she added.

Jose Ramon holds an MBA and BA degree from ESADE with an exchange program in the Carlson School of Management at the University of Minnesota and an Executive Education program in Mergers and Acquisitions at GSB Stanford. He resides in Madrid, Spain.

Sports-Insider has run innovative Sports news, results & competition platforms in South Africa since 2002. They have looked for a platform to introduce into the South African market that can “pull together” the various team initiatives that they saw the professional teams embarking on. Then they found TeamUp!

“TeamUp has carefully considered every aspect of fan engagement. They have innovated to maximize the opportunity of the interaction between teams, fans and sponsors. They hold a patent and have another pending patent that further enhances this experience in a significant way while also enhancing the team’s bottom line without resorting to advertisements that so often irritate Fans.  This is why we selected TeamUp,” Michael Forster, CEO of Sports-Insider enthusiastically said.

South African professional sports teams are at the cutting edge of fan engagement and TeamUp now gives them the tools via the TeamUp platform to bring these initiatives together, to improve their fan’s experience, as well as to offer the team sponsors an opportunity to interact with the team fans in a meaningful and measurable away.

A Win for Team, Fan & Sponsors!

“We are delighted to be appointed the Sales Channel Partner for Southern Africa and expect to be enthusiastically received by our sporting teams,” added Mike. Sports-insider is South Africa’s leading service for sports alerts and content. “Sports-insider has been delivering exclusive sports content to sports fans in South Africa for more than 15 years. We couldn’t ask for a better sales channel partner in the region,” proclaimed Donna.


About TeamUp:

TeamUp is the Fansite for Sports and Entertainment making social media more meaningful and rewarding. Fans can be recognized and rewarded for their passion by their idols, and sponsors can engage with fans in a way that is appreciated by the fans instead of bombarding them with ads. Visit:


Donna Kivirauma
CEO and Co-Founder, TeamUp
+358 40 033 9239

Michael Forster
CEO, Sports-insider

Jose Ramon Capdevila
Member Advisory Board, TeamUp


About the Author

Kimmo Kivirauma

COO & Co-Founder of TeamUp